 |
 |
|
When project managers or decision makers are seeking the broadest range of information available on a specific market, presented in a homogeneous manner, the SMARTreport becomes a veritable decision-making tool.
The SMARTreport is similar to a trade show in its construction, with:
• Conference spaces open to end-users, professionnal associations and anamysts (Chapters 1 & 2: Out of Home Digital Media Applications / The Market)
• Commercial spaces just like booths at a trade show where the main players in the market can present themselves in an exhaustive and educative manner (Chapters 3 & 4: The Components of a Project / EMEA Key Players Detailed Directory).
For further details please refer to the Content Overview.
|
|
Calendar
| July 2008 Edition |
|
February 2009 Edition |
| • Advertising and efitorial deadline: 13th June 2008 |
 |
• Early Birds: 16th November 2008 |
|
• Advertising and efitorial deadline: 5th January 2009 |
| • Launch: 15th July 2008 |
|
• Launch: 3th February 2009 |
Readership
 |
 |
End users (52%)
Markets : Point of Sale (PoS), Large Enterprises, Tourism and Leisure, Education, Other Administration, Transport
Decision Makers : Head of communication, Marketing, General Management, Head of Purchasing Dpt., Merchandising, Information System Management, General Services
Prescribers (16%)
Advertising agencies, Architects, Media, Professionnal Associations
Market Actors (32%)
Consultants, Content Creation and Design, Distributors, Financing, System Integrators, Installers, Manufacturers, Network Operators, Software Editors…
|
Distribution:
- PRINT VERSION: 12,450 copies
- Distribution by Cleverdis to VIP list: 1,950 copies
- Distribution through Trade Shows: 8,500 copies
- Distribution by Market Actrors: 2,000 COPIES
- ELECTRONIC FORMAT: 12,400 downloads
- 12,400 downloads: Estimation of downloads of PDF via the Internet site www.cleverdis.com between July 2008 and February 2009 (based on previous cases).
- E-mailing by Cleverdis to 10,000 contacts: target = End users (64%), Prescribers (8%) and Market Actors (28%).
- Emailing by Partners: E-mailing campaigns to show visitors / association members
Participation opportunities:
Print Edition
Reserve both editions (July 2008 & February 2009) now and benefit from 10% package discount.
|
Advertising rates
• 1 full page advertisement*: 9,200 € • 1 full page advertisement (Highlight positioning: Inside Front/Back cover, facing dossier, etc.)*: 11,500 €
• Back cover or Bookmark**: 12,900 €
• 2 full pages advertisement**: 16,550 €
* includes 2 editorial pages ** includes 4 editorial pages
Advertorial rates
• 1 advertorial page: 3,150 €:
• 2 advertorial pages: 5,250 €:
• 3 advertorial pages: 7,550 €:
• 2 advertorial pages + 4 pages custom print run (1000 copies):
6,900 €:
|
 |
 |
|
Web Communication
Cleverdis now proposes to combine editorial/advertisement participation in the SMARTreport with highly targeted online communication tools:
• Communication on the Cleverdis website www.cleverdis.com
• Targeted e-mailing actions to a pre-defined target group
Rates
• Sponsoring of the PDF-download of the SMARTreport*: 12,900 € • Banner large (468 x 60 pixels)*: 6,900 €
• Banner small (190 x 190 pixels)*: 4,900 euros
• E-mailing of your pages to a selection of 1,000 contacts: 1,900 €
• E-mailing of your pages to a selection of 500 contacts: 1,200 €
* 6 month period |
 |
|
|
Content Overview:
- Out of Home Digital Media Applications
Classified by vertical markets & types of public areas including corporate, government, education, point of sales, hospitality, transport, outdoor, large venues, etc.
- End users testimonials: How does one get the marketing mix right, and why and how do companies use digital signage?
- Dossier by trade associations, analysts, consultants: Applications & benefits of OOH Digital Media / Focus on Business models, ROI, Content, etc.
- Specific dossier: Advertising on Screen Networks
This dossier will be based on brand testimonials, market data, analysis & impact. Audiencemeasurement solutions & screen network operators offer new types of commercial spaces to retailers in all categories. We outline how to best exploit these spaces.
- The Market
Surveys, Trends, Market data & Analysis, Audience Measurement & Analysis
- Managing a Project from A to Z
Special Dossiers: Servers/Software/Players, Infrastructure, Transmission, Bundle Solutions, Displays (LCD, Plasma, LED, Projection, Industrial Displays, Image Walls, 3D, Interactive Displays, etc.)
Screen Network Operators, Turnkey Solutions Providers
- Key Players
A true guide to the different suppliers and installers in the market, outlining their added value and references.
|
 |
|