Gérard Lefebvre
Gérard Lefebvre
President / Publisher
Tel: +33 (0) 4 42 77 46 00
  Send a mail

Gérard Lefebvre is publisher of over 24 publications. He has held positions of Director and Chairman with a number of companies in the Display and Digital Peripherals Industry. He is recognised world-wide by industry leaders and the management of major end-user organisations for his work in creating true, efficient and sincere communication between top corporate buyers and top vendors. Gérard currently heads Cleverdis, which he founded in 1997. Gérard is graduated from Ecole Superieure de Commerce de Paris (ESCP-EAP 1977) with a specialisation in International Finance.
Cleverdis

in the Consumer Electronics & Home Appliances (BtoC and BtoBtoC) sectors;

In vertical markets (BtoB) - particularly in the fields of Hotel Innovations and Technologies and Digital out of Home

Cleverdis simplifies relations between vendors, solutions providers, industry associations, distributors, dealers, buyers and customers. 

Our success comes from the creation of unique and specific communication tools in the strict respect of our philosophy.

We term this philosophy “Information Intelligence”, and it is at the heart of all of our publications and productions:

  • IFA International, the official daily of IFA
  • Sustainable Development Initiatives SMARTreport
  • Digital Out of Home SMARTreport
  • Hotel Innovations and Technology SMARTreport,
  • SPECIALreports
  • Video reports
  • Internet Tools,
  • Conference Moderating / Keynotes

Information Intelligence

Cleverdis works to carefully select the right information, analyse it and then put it into a clear perspective in its particular context with regard to a specific sector ecosystem.


Information is not only sorted, but also analysed, decoded and targeted.

Whether it’s in a SPECIALreport or a SMARTreport, the reader will find structured, succinct, objective and intelligent information presented in a readable and easy to understand format.


Our objective is that our readers have high value-added information, useful in their specific business (BtoB & BtoBtoC) or in their daily lives (BtoC).

 Through our high-level publications, we are a “catalyst” between those in positions of power (political, economic, cultural, etc.), who communicate via our media or our dedicated publications (SPECIALreports) and/or dedicated video reports.



The credibility of our publications and other media as well as the quality of our readership mean that these products are formidable tools in terms of efficiency. 
It is no coincidence, and thusly proud of the fact that the major BtoC and BtoBtoC players of the Consumer Electronics and Home Appliances markets, and Technological Solutions for the BtoB sector use them to convey their messages to the markets.
Cleverdis also saves these people time and makes life easier for them during an event with dedicated sites such as our “Where to Go in Berlin” blog for IFA Berlin.