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In the world today, Epson projectors are chosen by around three times more people than those of our nearest competitors. Indeed, since 2001, we have remained in the dominant position worldwide, and at time of writing, latest research by Futuresource gave Epson 22.4% of the worldwide market share.
I think there is a variety of reasons for our ongoing success: our comprehensive product line-up, a true “earth conscious” policy across the board, production reliability (we have been producing 3LCD chips and projectors for 20 years in our own factories), highly advanced technologies, an extremely solid sales and support network in all zones, and above all, a true spirit of market development.
When it comes to our spirit of market development, you may recall that Epson has invented many unique technologies, including of course 3LCD, but also many other products. But that is not all. Another key point in our projector business development is our serious effort to understand and offer true benefits for customers in each segment that may not be found in the product data sheets. We believe that you will find this spirit in many different aspects, such as reliability, ease-of-use, aesthetic design, our support programme and, of course, basic quality and performance, in our new EB-Z8000 series. The ease of handling and installation will make this series a true favourite among integrators. In addition, ease of use by end users will create a major “pull” effect.
In this SPECIALreport, I invite you to discover this exceptional new range and to learn more about why I believe Epson is destined to be outright leader in ALL projection categories, thanks to our stronger positioning in the high brightness installation category.
Having said that, let me stress that we are still at the beginning stage in our efforts in this category. We would like to continue improving ourselves by learning from our customers and partners.
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